Mailing Maker was an innovative web based application where bpost B2B and B2C customers could create in an intuitive and user friendly interface printed marketing campaigns making use of personalised postcards. The customers created the postcard in an online creation tool, defined the target audience and the target region based on an immense and extremely detailed database made accessible in the application. Once the target period was defined and the campaign was paid making use of the Ingenico payment gateway, the bpost printing and postal services ensured the target audience received the personalized postcard.
Infanion developed Mailing Maker based on Drupal.
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Custom software development, web-based application
Used technologies & frameworks:
Yes, using soap
Integrated third parties & microservices:
Yes, Google maps (via Geo 6), Ingenico payment gateway (Ogone) and a third party database
Amazon AWS cloud server solution
User languages of the application:
Dutch and French
Used development methodology:
Agile / IPLS